BINTULU: Sarawak businesses are stepping into the future of digital marketing with cutting-edge, AI-powered content creation tools, as the latest training session was held yesterday (March 7).
Organised by the Associated Chinese Chambers of Commerce and Industry of Sarawak (ACCCIS) in collaboration with its constituent chambers in Miri, Kuching, Bintulu, and Sibu, the programme marks the third instalment in a series of training sessions.
Fully funded through the Sarawak Business Federation’s (SBF) Business Recovery Fund, allocated by the Sarawak government, the initiative aligns with Sarawak’s vision of fostering a robust digital economy. By equipping businesses with essential AI-driven marketing skills, the programme enhances innovation, efficiency, and competitiveness.
Through artificial intelligence (AI) integration in content creation, local enterprises can strengthen brand visibility, optimise customer engagement, and expand market reach — contributing to Sarawak’s broader economic transformation agenda.
The Bintulu session received an overwhelming response, with 33 participants exceeding the initial 30-seat limit.
Conducted by T G Creative Consultant, the intensive one-day training covered key areas, including the fundamentals of AI content marketing, mastering AI-powered tools, and AI prompt engineering for content creation.
Participants gained practical insights into leveraging AI to streamline content production, enhance marketing efficiency, and refine business strategies in an increasingly digitalised world.
By empowering entrepreneurs and SMEs with AI expertise, this initiative plays a crucial role in strengthening Sarawak’s business ecosystem and driving sustainable economic growth.
Following successful sessions in Miri, Kuching, and Bintulu, the final training session is set to take place in Sibu on April 25. The programme remains free of charge, with limited seats available exclusively for eligible member businesses.
