KUCHING: Institut Keusahawanan Negara (INSKEN) reaffirmed its commitment to developing Sarawak’s entrepreneurial ecosystem through the Seminar on Basic Product and Service Development (SAPPS) held at the MBKS Auditorium today.
INSKEN Board of Trustees Chairman, Mustaffa Kamil Ayub, praised the strong turnout and spirit of 449 local entrepreneurs, noting that their presence reflected a determination to grow in business.
The seminar, now in its second edition in Sarawak, was the result of collaboration between INSKEN, HRD Corp, the Ministry of International Trade, Industry and Investment Sarawak (MINTRED), and various entrepreneurship-related NGOs and government agencies.
This year’s event featured an added value: a special product and service assessment session for 30 selected entrepreneurs, where they received direct feedback from industry players and coaches to strengthen their offerings for market readiness.
Additionally, the seminar offered an e-BizClinic, a consultation space where entrepreneurs received free advice from INSKEN’s certified business counsellors.
Informational booths also guided attendees on training and mentorship programmes available post-seminar.
“INSKEN’s presence in Kuching is more than symbolic.
“It reflects our serious and sustained efforts to ensure Sarawak’s entrepreneurs have equal access to high-impact support programmes,” said Mustaffa.
According to him, INSKEN has delivered measurable results in Sarawak.
In 2024, 119 of the 1,046 state entrepreneurs who participated in its programmes were mentored under the INSKEN Bumiputera Business Coaching (IBBC), resulting in 93 new jobs, 10 entrepreneurs who successfully upgraded from micro to small enterprise status, and a sales increase of RM1.9 million.
“These achievements underscore the importance of continuous learning and entrepreneurship training.
“Knowledge is not just theory, it transforms into real impact when properly applied.
“Don’t just store the knowledge you gain today, apply it as a strategy to elevate your business to the next level,” he advised.
