MIRI: Local authorities here have intensified efforts to curb the spread of illegal advertising linked to unlicensed money lenders, removing more than 3,000 illicit posters and banners in an ongoing enforcement drive across the city.
Miri City Council (MCC) said a total of 3,060 unauthorised advertisements had been taken down to date by its enforcement unit, the majority promoting so-called ‘along’ services – a colloquial term for illegal loan sharks.
The council described the operations as part of a sustained campaign to restore urban order and protect public welfare, amid growing concern over the visibility and influence of such advertisements in public spaces.
In a statement, MCC said the removals were carried out under the Advertisement By-law 2012, which prohibits the display of promotional materials without prior approval or a valid permit from the local authority.
“Illegal advertisements not only undermine the visual landscape of the city, but also pose broader risks to public safety and community wellbeing,” the statement said.
The proliferation of loan shark adverts, often pasted on utility poles, walls and road signage, has long been a concern in Malaysian cities, where they are seen as both a nuisance and a gateway to predatory lending practices.
MCC warned that enforcement operations would continue at regular intervals, with action to be taken against individuals or entities found to be in breach of local regulations.
The council also urged residents to remain vigilant and avoid engaging with unlicensed money lenders, noting that such operators frequently rely on illegal advertising as a primary means of outreach.
Public cooperation, it added, would be critical in sustaining enforcement efforts.
Residents are encouraged to report instances of illegal advertising or suspected loan shark activity to the authorities.
The crackdown reflects a broader push by local councils across the country to address the dual challenge of urban cleanliness and financial exploitation, as unlicensed lenders continue to target vulnerable communities through highly visible, low-cost advertising tactics.
