KUCHING: Sarawak has positioned itself as Malaysia’s leader in legacy-driven academic conferences following theBusiness Events Sarawak’s (BESarawak) month-long Academia Malaysia Advocacy Programme.
The initiative drew strong interest from Malaysia’s top universities in hosting events that deliver long-term impact.
Through the programme, Sarawak’s legacy impact framework was introduced to the academic community, demonstrating how conferences and exhibitions can shape public policy, improve community well-being, advance sustainability, and inspire future generations of researchers and professionals.
BESarawak Chief Executive Officer, Amelia Roziman, said that universities wanted more than just an academic gathering.
“They want platforms that generate lasting change. As Malaysia’s Legacy Capital for business events, Sarawak delivers on that promise,” she said in a statement issued by BESarawak on Wednesday.
She added that the key outcome from the programme was the commitment from institutions to align future academic gatherings with Sarawak’s Post COVID-19 Development Strategy 2030 (PCDS 2030) and UNSDGs.
“Embedding legacy principles into events make research more relevant, fosters collaboration across sectors, attracts strategic funding, and enhances institutional reputation, ensuring benefits that last long after the event ends,” she added.
Sarawak’s growth in academic events is driven by the Legacy Impact Master Action Plan 2023 to 2025, and supported by the AI-powered “AI.LEGACY” Intelligent Impact Management System for precise measurement and enhancement of event outcomes.
Looking ahead, Sarawak’s hosting appeal will grow with the launch of AirBorneo, a region-owned airline improving domestic and international access, and the expansion of the Borneo Convention Centre Kuching (BCCK) to a capacity of 14,500 delegates.
These advancements will further strengthen Sarawak’s position as the destination where academic research transforms into enduring societal, environmental, and economic legacies.
